I’m sitting in the Samsung Blogger Lounge on day two of the annual SXSW Interactive conference. By the size of the crowds, the event looks to be more popular than ever. And by the ticker on the interactive wall, there have already been over 60,000 tweets using the hashtag #SXSWi. Keeping up with what’s happening could be a full-time job! There are more ideas being presented here than anyone could implement in a decade.
Which is why I am hosting a panel on Sunday morning, “Getting your breakthrough creative idea approved by decision makers.” It won’t do attendees any good to go home full of ideas only to be stifled by corporate inertia. Marketing execs from Chili’s, Dell and Disney Pictures will share their insights on getting to “yes.”
Join us if you are in Austin. If not, stay tuned for highlights in upcoming posts.