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New AI-Based Tools Are Transforming Social Media Marketing

Lux Narayan, CEO of Unmetric With the vast amounts of unstructured social data, the myriad of social media influencers and the growing number of requests for service via social channels, marketers can often get overwhelmed. Throwing more bodies at the problem doesn’t usually help much…

Last Updated October 3, 2017 John Ellett

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AI Will Disrupt Brand Building As We Know It, Says Gartner’s Andrew Frank

Andrew Frank has been studying artificial intelligence (AI) since the 1980s before becoming a game developer and eventually a interactive marketing technology expert for large agencies. Now as VP Distinguished Analyst with Gartner for Marketing Leaders, he assesses the impact of AI on marketing. He…

Last Updated July 11, 2017 John Ellett