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The New Marketing Leader

Bots, Fraud and Pixels: 11 Digital Insights From IAB’s Vivek Shah

We recently had the pleasure of chatting with Vivek Shah, CEO of Ziff Davis, about the state of digital advertising and his new role as chairman of the Interactive Advertising Bureau (IAB). Here are 11 things he says all marketers must know when it comes to digital media…

Last Updated July 18, 2014 nFusion